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How Often Should You Professionally Clean Your Carpets?

The Ultimate Guide to Protecting Your Investment and Health.



Our cleaning system removes deep-down dirt most vacuums miss.
Our cleaning system removes deep-down dirt most vacuums miss.

Your carpets silently endure daily foot traffic, spills, and airborne pollutants. While regular vacuuming helps, it only addresses surface dirt. Professional deep cleaning is the only way to preserve your carpets’ appearance, longevity, and indoor air quality.


At New Wave Carpet and Tile Care, we’ve served Atlanta for over 5 years. Here’s our data-backed guide to ideal cleaning frequency—tailored to your lifestyle.


I. Industry Standards vs. Real-Life Needs

Manufacturer & IICRC Recommendations

  • Minimum: Every 12-18 months (for warranties)

  • Optimal: Every 6-12 months (for performance)

Why? Studies show carpets accumulate:

  • 1 pound of dirt per square foot annually

  • 200,000+ bacteria per square inch (University of Arizona)


II. Your Custom Cleaning Schedule

Household Type

Frequency

Key Risks Addressed

Families with kids/pets

3-6 months

Stains, odors, allergens

Allergy sufferers

4-6 months

Dust mites, pollen

Empty nesters

6-12 months

Slow dirt buildup

Rental properties

3-4 months

Tenant turnover wear

Critical Scenarios Requiring Immediate Cleaning:

  1. Post-illness: Remove embedded viruses/bacteria

  2. After renovations: Drywall dust destroys fibers

  3. Before selling a home: Boosts property value



III. 5 Signs You’re Overdue

  1. Footprints remain visible after vacuuming

  2. Allergy flare-ups at home

  3. Musty odors returning after DIY cleaning

  4. Carpet fibers feel stiff (soil buildup)

  5. Warranty requirements expiring

Pro Tip: Our hot water extraction removes 94% of allergens (EPA verified).


IV. Maintenance Between Professional Visits

  1. Vacuum smartly:

    • 2-3x weekly with a HEPA-filter vacuum

    • Slow, overlapping passes (fast vacuuming leaves 40% behind)

  2. Treat spills STAT:

    • Blot with white cloths (colored towels may bleed)

    • Avoid vinegar/bleach (breaks down fibers)

  3. Protect high-traffic zones:

    • Place 36-inch entryway mats

    • Rearrange furniture seasonally


V. Why Choose Professional Service?

New Wave’s Advantage

DIY Rental Machines

Our Cleaning System

500-1000 PSI

1500+ PSI for deeper clean

24+ hour drying

<4 hour drying

Residue buildup

No sticky leftovers


VI. Time-Sensitive Offer

This April Only:🔥 **3 Rooms Deep Cleaned for 129

Add 2 rooms tile grout cleaning for just $149 extra

📅 Limited slots available!Hi Julia, thanks for your booking! I received the notification, but it looks like the service selected might not be accurate. Could you please confirm the service you’d like us to render? Once I have that, I’ll get an estimate ready for you within the hour.




Like changing your car’s oil, regular carpet cleaning prevents costly replacements and health hazards. Whether you’re battling pet accidents, allergies, or just daily grime, New Wave’s 5+ years of expertise ensures your carpets look and smell like new.


P.S. Tag us @newwavefloorcare in your “after” photos for a chance to win free stain guard treatment!

 
 
 

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